SEO AGENCY FAQs AND
GENERAL INFO ABOUT ONLINE MARKETING
In our blog we are trying to explain more about SEO and general online marketing strategies
We try to answer here the main questions you may have about our services and general questions about seo people ask us often.
We have divided all the enquires we had in these years of activity so you can gain general info without contacting us directly, saving your time.
General questions about SEO
SEO means Search Engine Optimization. You need SEO services when you try to get a determinate website page to rank higher in a search engine’s SERPs (search engine results pages), such as Google.
The goal is to improve and increase free organic traffic to that page.
Both marketing strategies are vital to the online business success. The same goes for SEO and PPC (pay-per-click). It is Really hard gain domain authority, brand awareness, and a profitable online presence without SEO.
On the other hand PPC can target possible prospects by demographic, location, behaviors, or keywords reaching them quickly.
SEO is an important part of the big marketing game SEM (Search Engine Marketing). SEM has got 2 legs: PPC and SEO.
Blogs ( Our own Blog is a perfect start ), articles, softwares, google, practical experiences and lots of application.
We tried many softwares but we do no suggest you any in particular. We are currently using seobility and link-management plus many other tools, both free and paid.
The main sources of on-page SEO are: Internal links, Header tags, content , keywords, Alt and title tags; anything related to the “contents” of your website.
Off Page, on the other hand, is related to everything “external”: backlinks, citations, social media etc.
Absolutely not. SEO is a really important part of online marketing;
unless people will change the way they search for content, SEO will be there solid than ever. Businesses rushing for immediate leads and conversions may not like SEO and they decide in favor of more quick, direct, geo targeted approaches like PPC and paid social such as facebook; but online businesses that invest in SEO will benefit a lot in the long term.
SEO is crucial and cost-efficient, and allows potential clients to discover your brand while they are surfing the net.
SEO is part of an algorithm and is always changing. Mobile is taking a huge portion of the market and the number of mobile users is growing. Google made the page speed and the usability of the website 2 important ranking factors.
If you decide to start a SEO project accelerated mobile pages will help your ranking a lot better and the right user experience will convert more leads.
General questions about our SEO Services
Local seo services are getting very popular as are located in a specific area. Many businesses sell products locally or only in specific cuntries.
Telegram. Just add us digiting SEOLIQUIDO and you will find us
We ask 50% of the money in advance for softwares and big website.
The link buiding campaigns will be paid monthly.
We do not have any packages simply because all the clients need different adjustments, different campaign and different softwares
From 4 to 8 months depending on the volume
Technical questions about SEO
- With a Seo audit
- Looking for the right Keywords
- Improving the Page speed
- Learning the Google Search console
- Writing cool Content
- Building valuable backlinks
Google has got many keywords to chose from. It is important valuating the right ones to ge enough impressions to start ranking your website.
There are few tools you can use to help with this process such as Google Keyword Planner, which will analyse for you the volume and how much is people willing to bid on PPC
Yes, absolutely. Google loves new quality content and often. Having a nice sharp blog will help drive more traffic to your website and help ranking higher.
It does! as HTTPS is a more safe and faster form of http. Google loves safety and quick websites and it looks at them in a nicer way.
p.s. Your clients will love a safer website as well.
Meta tags are important but that depends on which one and how they are formulated.
There are currently 3 types of relevant meta tags:
Title Tag – The main title of your website page.
Meta Description Attribute – A short description of that particular page.
Meta Robots Attribute – the main helper to search engine crawlers (robots or “bots”) as to what tand how they should do with that page.
The file Robots.txt is a file related to your website’s top-level directory and help instructs search engines how to crawl your web pages.
Yes it does. Sorting your website pages into different categories helps to prevent each pages from competing with one another, confusing the search engines.
All these specifications such as Categories, meta tags, and breadcrumbs all make it easier to analyse the taxonomy and general structure of your website for search engines.
They tell search engine how to get from one page to another in the correct way and they strenghten the autorithy of the similar categories of each individual topic.
Seo backlinks are links between two websites. Search engine determinate which pages are more relevant to certain speficic queries while indexing web related pages. This determinate part of the ranking with many other factors.
The most important factor is the quality of backlinks pointing to a determinate page. Backlinks could be seen as a guarantee for search engine that that site has relevant content.
The more your website get links from quality websites related to your niche, the more the search engine will consider your web site valuable leading to a higher ranking.
Backlinks mean trust and authority to the eyes of Search engines. Online Users click on them to surf between pages.
External links are links coming fro outside your domain.
Internal links are links they come from the same domain and they link pages internally
In this page all links leading to our blog are “Internal Links”.
Anchor text underline to readers and search engines what they will find when they click on a spefic link. Anchor text is the clickable web text within your content which contains an internal or external link
Anchor text must be calibrated in the right way as could be also dangerous for the ranking. Too many exact matches could be seen in the wrong way to search engines. A good quality backlink should contain links made with a blend of mixed anchor text type.
Yes. Website pointing to your online business should be from healthy, authoritative and trustworthy websites.
Not a matter of quantity any longer.
The main difference between nofollow and follow links are:
a dofollow link transmit link equity. A nofollow link doesn’t.
Link equity is called “link juice,” link equity is the amount of traffic, autorithy and trust a link transfers from one page to another.
The link juice carried is determined by many factors. Best links are from relevant content, old domains, authoritative sites, and from body paragraphs
domain authority matchs directly to the website ability to rank in a determinate search engine. Domain authority could be seen as an extension of link equity. More link equitiy from relevant site are pointing on a website, more the autorhity will improve as well.
To check your general info about your website and check your autorithy you can use this free tool: https://www.checkpagerank.net/
Redirects don’t affect SEO if they are correctly set.
Always use 301 (permanent) redirect when you change your domain name or a page url.
This keeps intact the value of external backlilnks pointing to previous url.